Nordea Digital Design

Nordea Digital Design

Nordea hero

Nordea Digital Design is the catalyst to help designers and developers work efficiently together. It is also a platform for Nordea's managers, as well as others, to become interested and familiar with design.

Background

Nordea Digital had a design consistency problem across services. In addition, they were looking for ways to support knowledge sharing and communication between teams spread across various countries, working on different systems.

Nordea Design System

Approach

The Nordea Digital Design online service is a crafted platform for Nordea’s designers, developers and managers to see and find information relevant to digital product development. It represented the first steps in the creation of the Nordea design system.

The service is based on personalized journeys where, for example, designers easily access visual assets, while developers get code snippets on components. Equally, managers and other curious users get insights on digital product development processes and foundations.

Nordea digital design roles

Based on user insights, we divided the service into three sections to support the main use cases:

  • Some users look for the Why: a place for onboarding and understanding on Nordea digital design's dna.
  • Some others come for the How: guidelines and documentation on how to use components and visual elements, such as, buttons and images.
  • And most users are interested in the What: resources such as icons and fonts, and overall repositories.

Norde landing3

Nordea Digital Design service embodies the beginning of a journey for the organization to bring together design practises, principles and tools. It represents a living organism that brings visibility and transparency over the digital design team efforts to the whole organization.

My role

  • UI / UX design
  • Site art direction


About Nordea

The largest financial services group in the Nordics and one of the largest banks in Europe. Nordea’s ambitious mobile first strategy makes it an industry leader in digital banking.